Bringing the Text to Life
That's the question Regis Philbin is asking you. You're a contestant on the hit show Who Wants to Be a Millionaire? You're trying to decide whether the Nobel Peace Prize is awarded in Stockholm or Oslo. You know that Alfred Nobel was Swedish. So you go with Stockholm. But Oslo has a familiar ring to it. You stay with Stockholm. It's your final answer.
You lose. The correct answer is Oslo. The Nobel prizes for Physics, Economics, Chemistry, Medicine and Literature are, in fact, awarded in Stockholm. But not the Peace Prize. It's presented by the Chairman of the Norwegian Nobel Committee in the presence of Their Majesties the King and Queen of Norway and an invited audience. In Oslo.
Who Wants to Be a Millionaire? which debuted last August for a two-week run on ABC, is a knockoff of a similar UK version that had Brits glued to the telly. The effect has been much the same in the United States. When the show ran again in the fall for the November sweeps period, it...